Case Study: My Experience With Google
Google’s search engine has kept people updated on any kind of information they might need.Google changes their algorithm every now and then, keeping up with these changes is very important for every webmaster.Google rarely advertises these changes and they only announce after a lot of deliberation.
Since 2012, Moz has been responsible for outlining all these minor and major updates for Google.For instance, Moz has been responsible of telling SEOs and webmasters of any present and impending changes to be implemented by Google.The only thing that Google does is partial communication with the users of its search engine.
The role of the Moz to give webmasters and SEOs updates about Google’s search engine started all the way from 2000.It was only in 2011 that the Moz made a real update.Panda brought about 12 percent of changes in the search results.Panda was responsible of cracking down any quality issues and thin content.
From thereon, Google has been making changes in their algorithm after every few months.Twelve months later, a major update known as Penguin was announced.These updates justify the seriousness of Google about enhancing the quality of their product.
After much deliberation, Google has announced a major algorithm update called Medic Core Update.Here are some important details that you must learn about the Medic Core Update.
What is special about this update unlike others is that it look for relevancy in its content.For instance, if you have an apartment rental site SEO firm, the only articles you will want to post is about marinating a rental site.This is the only kind of information that users may want to know.
This update is simply Google’s way of teaching its search engine about relevancy.Even webmasters and SEOs can help Google achieve this by simply posting what their audience wants to learn.You can figure this out with the kind of questions that your audience is asking.
Moz is speculating that the Medic Core Update is targeting healthcare websites.The medical advice given by Google has often been doubted by many medical practitioners.With this update, Google hopes to correct this wrong perception.This will make the Google brand more dependable.
If you have been unlucky and your site has been hit hard by the Medic Core Update, then it is time to feed Google with better information.In case you are not doing that, start now.